Dr. Bianka Ray Chaudhury - SOIL Institute of Management

Dr. Bianka Ray Chaudhury
- Designation: Associate Professor of Analytics
- Academic Area: Business Analytics
- Email: bianka.raychaudhury@soilindia.net
- Linkedin: https://www.linkedin.com/in/dr-bianka-ray-chaudhury-9455364/

Bianka is a seasoned academician, researcher and consultant with over 15 years of in-depth experience in the field of Business Analytics. She is an expert in Knowledge Mining and has consulted large corporates and SMEs extensively. Bianka has a rich experience in training and consulting in the area of Data Mining through Machine Learning, Predictive and Prescriptive analytics across different functional areas such as: HR, Marketing, Cyber Security and Supply Chain.

Bianka is proficient in data handling with modern analytics tools such as Python, R, SPSS Statistics, SPSS Modeler and Advanced Excel. She is an IBM certified professional in Advanced Predictive Analytics.

Bianka is an academician at the core with strong pedagogy style and has facilitated for the last 15 years in the area of: Business Statistics, Business Research Methods, Data Mining, Machine Learning, Predictive & Prescriptive Analytics, HR Analytics & Marketing Analytics.

Bianka also has a strong personal academic record. She has completed her PHD in International Business and has also done a double Masters; wherein she was a university rank holder in her Masters in Economics and was conferred a gold medal for her distinguished achievements in her MBA.

Academic Degrees

PhD (Trade Analytics)
PGDITM (E-commerce)
MSc (Economics with Specialization in Operation Research and International Trade)

Academic Appointments

Adjunct / Visiting Faculty in various Business Schools , Training and Consulting large corporates and SME’s [in the field of Business Analytics] (2018-Present)
Associate Professor in School of Inspired Leadership, Gurgaon (June 2012 – January 2018)
Assistant Professor in New Delhi Institute of Management (July 2010 – May 2012)
Lecturer in ICFAI University (July 2005 – December 2008)
Research Associate in Indian Statistical Institute (I.S.I Calcutta) (Jan 2003 – March 2005)

Courses Taught

Business Statistics, Data Mining through Machine Learning, Predictive Analytics, Prescriptive Analytics, Marketing Analytics, HR Analytics, Business Research Methods, Optimization and Managerial Economics

Awards & Honors

Awarded as the “Best Faculty” for four years in a row in SOIL.
Awarded as the “Best Faculty Guide” for guiding students in their internship projects in 2011 in NDIM
Awarded as the “Top Faculty” in the years 2007 and 2008 and the “Best Faculty Guide” for guiding students in their internship projects in 2006 in ICFAI
Gold medal for her distinguished achievements in her PGDITM
University rank holder (3RD) in her Masters in Economics

Publications & Books

“Clustering – an Enabler to the Leather Footwear Exporting SMEs?”
INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND DEVELOPMENT STUDIES; VOL 4, NO.1 (2016)
AIMA-Journal for Management & Research (AJMR), Volume 9 Issue 3/4, ISSN 0974 – 497, October 2015;
“Study on the Impact of Marketing Mix on Export Performance – vis-à-vis the Leather Footwear Exporting SMEs of India”; Global Journal of Enterprise Information System, Vol-7 Issu-3 April-June 2016
“Global Competition and Government Support– vis-à-vis the Leather Footwear Exporting SMEs of India”; DYPIMS International Journal of Management & Research, Volume V, Issue 1,ISSN – 2277-8586, 2016
“Impact of FDI on the Automobile sector in India”; Review of Professional Management, Volume 10, No 1(2012)
“The Marketing Strategies of Unit Linked Policies in India”; Review of Professional Management, Volume 8,No 2(2010)

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